Employee Research Evolution

Although the employee opinion survey has been around for decades, up until recently it has been used primarily to gauge employee satisfaction, morale and engagement. Further research and innovation in the measurement of employee perception related to critical business issues has made it possible to determine the impact of employee perception on business performance.

Employee Survey Evolution

PHASE 1

Gauging individual levels of job satisfaction


Gaining employee feedback on a range of satisfaction issues such as morale, conditions, loyalty, happiness at work and motivation etc.

Value to the business:

  • A ‘nice to know' barometer of how satisfied employees are at that one point in time.

PHASE 2

PHASE 2

Assessing employee perception of the business


Eliciting employee perceptions on a broad range of issues pertinent to the company such as leadership, strategy, products, climate etc.

Value to the business:

  • A more comprehensive understanding of the employees views of organisational strengths and weaknesses.

PHASE 3

PHASE 3

Identifying critical performance issues


Utilising employee perceptions integrated with specific business indices to identify the barriers to performance and the impact on the organisation's success.

Value to the business:

  • Objective data developed against core business measures allows management to efficiently determine what actions need to be taken to improve business performance and the bottom line.